Wayfair the Biggest Online Retail Success you Never Heard of

Wayfair’s growth over the past few years has been explosive. For example, Statista estimates the number of active Wayfair customers grew from 10.99 million in 2017 to 15.16 million in 2018.   Moreover, Statista calculates Wayfair had only 2.09 million customers in 2013, 3.22 million customers in 2014, 5.36 million customers in 2015, and 8.25 million customers in 2017. Thus, Wayfair’s customer base grew by 13.07 million shoppers in just five years.   Sales volume is also exploding at Wayfair. Notably, Statista estimates the number of orders Wayfair ships grew from 3.31 million in 2013 to 28.08 million in 2018. Specially, Wayfair shipped 5.24 million orders in 2014, 9.17 million orders in 2015, 14.06 million orders in 2016, and 19.41 million orders in 2017.

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